View Chris Iles’ video message:
SME Blog
Apr
Don’t miss Chris Iles of the Minnesota Twins speak at SME on April 15th.
April 12th, 2011 by Trevor OlsonMar
Be sure to catch Lena Michaud from Target this month at the next 7:44 Series Breakfast Event.
March 7th, 2011 by Trevor OlsonLena Michaud’s video message:
Feb
Betsy Buckley welcomes you to her SME talk this Friday, February 18th
February 15th, 2011 by Trevor OlsonDon’t miss this event! Click here to learn more.
Jan
John Baker’s Post SME Meeting Comments
January 27th, 2011 by Trevor OlsonJan
John Baker welcomes SME members for his upcoming presentation on January 21.
January 18th, 2011 by Trevor OlsonThere is an old adage that says, “Be careful what you ask for because you just might get it.” But a more truthful saying is, “You’ll never get what you don’t ask for.”
Successful people — in all walks of life — are those who are fundamentally better at asking for what they want. And successful “askers” typically get what they want more often. This common skill, of how to effectively ask for what you want, is generally not taught nor practiced, but is essential in achieving our goals and aspirations.
Sep
Join Jane Payfer at SME October 15th
September 30th, 2010 by Trevor OlsonView Jane Payfer’s video introduction. She’s speaking at SME on October 15th, 2010.
Sep
New SME roundtable receives positive feedback
September 30th, 2010 by Trevor OlsonRecently, Don Kreye of Abdo Eick and Meyers LLP organized a new SME roundtable. It’s first topic was Social Media best practices. See what the participants had to say about it.
Sep
Roshini Rajkumar Video Post to SME
September 17th, 2010 by Trevor OlsonA BIG thanks to Roshini Rajkumar for speaking at SME Mpls / St. Paul on August 20th, 2010. Roshini recaps her IAP formula in this post meeting video.
Nov
SME Roundtable Photos
November 18th, 2009 by Trevor OlsonSep
Want to Move the Top Line? Stick to the Fundamentals!
September 15th, 2009 by KurtT(thanks to Kurt Theriault @ Business Efficacy, Inc. for this post. You can find this article at: http://www.businessefficacy.com/sales-management-article-moving-top-line)
Hey, it’s easy to be confused about what needs to change in order to improve your team’s sales productivity. Most managers, when we first begin working with them, spend too much time locked up in strategies and tactics rather than improving the fundamentals of their team members each day. But, how do you know what’s a tactic and what’s fundamental?
Every good coach has plays. They may get them from watching tape of the competition. They may go to clinics where experts share the latest and greatest plays they ran last year. They read books. No different than in business. This is what you get when you go to industry events or tradeshows, or even the business section at the bookstore – you get a view of other company’s or individual’s winning plays.
However, if you listen to any of the all-time great coaches, they’ll tell you they could hand you their playbook and you would never beat them. You would have their strategies and tactics, but you wouldn’t win. How is that? There are basic fundamentals that don’t change and, done well, practiced and drilled, are the factors that allow you to perform these plays with excellence. This is the secret to success.
The Fundamentals You Need to Work on Now.
Simply put, great managers help their people do the work well. They help people get focused on what matters by making it crystal clear and prioritizing it. They get their people to agree to do the work so they immediately start moving forward. And they follow up quickly with them to ensure execution and provide more help just when their people need it. These three things are as fundamental to management as dribbling is to basketball.
We see a lot of chatter around strategy and tactics: do more of this, less of that, make this happen, run better tracking reports, introduce a new product and capture better customer data. We see all those plays. What we rarely see is managers making sure their people are calling the right customers, delivering value and delighting them.
Too often we make the mistake of thinking that fundamentals are so basic that they don’t need much attention. They are basic, but that doesn’t mean they’re easy to do. Most of us are looking for shortcuts. If we would just execute these fundamentals, we would profoundly change productivity.
Give it a try. You will be shocked at the outcome.


