| SME Morning Seminar & Luncheon
All Luncheons are held at the Decathlon Club - Bloomington, MN
Morning Registration/Networking: 9:00-10:00 AM Morning Seminar: 10:00-11:30 AM Luncheon Registration: 11:30-12:00 PM Lunch: 12:00-12:30 PM Program: 12:30-1:30 PM Morning Workshop: Building an Organization that Sells-PEOPLE! Darrell Skramstad - Professional Sales Strategies, LLC & The Sandler Sales Institute It doesn't matter what you call it - Engineering, Marketing, Technical Support, Accounting… EVERYONE SELLS….But, not everyone is comfortable selling. Changing company culture to a "sales-mentality" is not a technical issue. It's a People issue and requires the right ingredients to be comfortable and professional. This session will be a hands-on workshop for developing a systematic process to enhance your company's culture from a sales-mentality that says, "Sales is not my department" to "Everyone Sells". Take this process back to your company and implement it immediately with your existing employees and new hires. Luncheon Keynote Program: The Fifth "P" of Marketing - People Bill La Macchia, Jr. - Sun Country's President and CEO You've heard of the four "P's" of marketing: product, price, promotion and placement. Sun Country's President and CEO Bill La Macchia adds to that a fifth "P" -- people. La Macchia will outline Sun Country's "Customer First" philosophy and how that ideal is an extension of his family's values and a business plan that will assure Sun Country's success. |